Music tech PR

nehakhatwani

Are we witnessing a change in genAI’s reputational lifecycle? Lessons from a music tech PR agency

As a music tech PR agency, we’ve been closely following generative AI’s reputational lifecycle and it has mostly received negative press...

nehakhatwani

Learnings from Wallifornia from a music tech PR agency: What is the future of AI?

The Wallifornia Music and Innovation Summit was held a few weeks ago in Liege, Belgium and there were some fascinating insights as a...

nehakhatwani

Are you new to the music tech PR space? Here are the top ten music tech journalists to follow.

Music technology is an increasingly news-worthy and reputationally impacted sector given recent developments in generative AI that have...

mattcartmell

Ten music tech PR takeaways from SXSW 2023

Here are our ten key insights on music tech PR, drawn from the many and varied discussions at SXSW 2023. AI may be a tool of empowerment...